Who said Salon Marketing Ideas could be Free, well it can if you are savvy enough to embrace the world we now live in. Or you can stick your head in the sand and wait for a call from your accountant telling you that you have issues over finances.
Facebook Twitter and Social Media marketing is Free and if you use this to leverage your clients then that can be to your Salons advantage. If you think that marketing online is a waste of your time then you need to re-think.
I have discussed this issue with a many salon owners and I hear the world “Old school”. Well That just won’t cut it these days, you need to be in it to win it.
Believe it or not your clients want to know that you care about them and what better way than popping up when they have their mobile in their hand with an enticing offer that will fill one or two cancellations that you have had on a Monday morning.
Your book looks good and then it all comes in waves, now you are half empty. Using these Salon Marketing Ideas will save a lot of time and money in your Salon.
Face book messages can be pre-done and selecting images, can be a pain on times, but you have to spend time preparing for this as otherwise you will miss that moment of filling up your stylists book.
I hear you saying “but I don’t have the time to do all this”. Who sits online all day, I am a hairdresser/Salon owner. We have thought of that issue go to.
Just imagine Mary has come into your Salon and she is a happy camper and has her phone stuck to her hip. She now starts texting away about how great her hair is. You can make a subtle e comment as to you also have a Facebook page and could you take some shots of her afterwards. Ideally you could get before and after shots of her, then ask her to comment on your Facebook page.
Women are vain and she will just have to share this with all her friends, now how powerful is this.
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